Organizational transformation can occur only when the conditions within the organization are such that the company's shareholders and employees at all levels are pulled together by the leaders of the company to form confident, co-creative, connected and confident teams. These teams communicate and care about the company's successes and areas for improvement. They also care about both external and internal relationships with suppliers, clients and the community. If these conditions do not occur, then the viability of the company, including its well-being and survivability, is at risk and most likely will not sustain.
To create the necessary teams to carry out the corporate Vision-teams composed of co-creators that work together in harmony--true leaders of the company must be sought out, developed and trained to identify and work with the required teams. It's these leaders that will serve as the link between the past, current and future direction of the company as they guard and protect the company's future, and to do so, they must be able to achieve a vested following and interest of the company's teams through clear, precise, caring and respectful communication. Some key elements of communication a leader should be adept at include :
* Possessing a comprehensible picture of what he or she needs other people to comprehend;
* Determining precisely what items call for special prominence;
* Adapting the communication to meet the abilities and needs of the audience;
* Taking into account how he or she feels regarding the people receiving the communication, and vice versa;
* Utilizing the simplest form possible to share the communication;
* Sharing one thought at a time, step-by-step;
* Providing contrast as he or she shares recognized and unidentified variables;
* Building mechanisms for real-time, dynamic interaction and criticism.
Assuming a skilled leader will have, or be trained to develop, these elements of communication, the required communication coming from a successful leader-one who will gain the trust and required contribution of teams within a company-break down as follows:
Leaders Tell Us Who We Can Be
Teams rely on leaders to define the company (or explain the history of it), and who they are or what they do, creating a sense of organizational Identity and Purpose.
Leaders Tell Us Where We Are Going
Leaders communicate the goals and objectives of a company and explain what the outcome of those goals will be, or in other words, why the company is focused on the future described.
Leaders Tell Us How Things Will Feel
Leaders do an exceptional job of portraying the significance of running towards the business's future goals in a fashion that brings about excitement for the company's stakeholders because it relates to their (stakeholders) own lifestyles.
Leaders Tell Us What We Can Achieve
Reaffirming individual skills and the worth each person provides to the organization is key in helping every person involved with the association appreciate his or her unique role in the business's mission.
Leaders Tell Us How We Will Do What Has To Be Completed
Undoubtedly communicating a group's achievement strategy as well as providing guidance and a sense of urgency provides for a unified strength focused on accomplishing the business's Dream.
Leaders Communicate How Much They Believe In Us
Individuals need to be reaffirmed by the leaders of the company that they trust and believe in them. In this way, the leaders' colleagues and subordinates will feel more certain and accomplished as they pursue the association's Vision.
Leaders who are taught to successfully communicate, and then communicate these six key factors of an organization to its employees and shareholders, will be able to make teams that operate as a strong life form in alignment with the group's corporate Identity, Ethics, Purpose, and Idea. By doing so, a united front is created that is able to withstand any of the tsunamis of change which are certain to confront the organization.
About the Author:
Victor Pinedo, Jr. is President of Corporate Transitions International. A consultant in organizational change since 1969, he invented Organizational Architecture, an organizational transformation program that is unique in its long-term effectiveness. Organizational Architecture is in use today by corporations around the world. For more information, visit: http://www.ctiarch.com/

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