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Thinking about increasing your website's visibility and traffic? Then, what you need to do is to make your site a search engine friendly site. Having an online business does not end in selling products and providing services. It should go as far as increasing sales conversion.

Thinking about increasing your website's visibility and traffic? Then, what you need to do is to make your site a search engine friendly site. Having an online business does not end in selling products and providing services. It should go as far as increasing sales conversion.

So, how to make your site a search engine friendly site? You need to use various webmasters tools. But since Google is the top ranked search engine today, you must rely on what's included in this list of Google webmasters tool.

One, you have the Google Analytics. This is the tool used to determine which of your marketing strategies are working and which are not. But aside from that, this is also used to monitor what countries and states come to your website often, what your popular pages are, what part of the day is your site most visited, and how long your online visitor stays on the site. Plus, it is very easy to set-up, so in no time, your Google Analytics tool is up and running.

Two, you have the Google Alerts and the Google Reader. Although these two tools function differently, they both lead to one purpose - and that is to let you know what your competition is doing and what they are up to. The Google Alerts enables you to setup your own email notification system so you will be alerted of new search results related to your site and keywords used. The Google Reader, on the other hand, searches related news, blogs, and sites so you will know what to include on your site without going through very thorough research.

Google AdWords Keyword External Tool. Using the right keywords for your website is very important. Thus, to identify great niche and keywords, you need the Google AdWords Keyword External Tool. This makes keyword research a lot easier to perform and is proven to give accurate results.

These webmasters tools provided by Google can really turn your business website into a search engine friendly site. So, you better take advantage of them now!