Advertise your Facebook fan page on your personal Facebook account and on other social networking sites like YouTube, Twitter and LinkedIn or your WordPress and Tumblr blogs. This approach is a usual starting point for page owners, since it's a lot quicker to encourage likes from your relatives, friends, associates and followers online than complete strangers if you're just launching your business page. Several may even help to share your page for you on their own networks.
Administer a Facebook ad campaign to efficiently connect with your target fans. If you're aiming to pay for advertising for your page, it totally makes sense to let it be for an ad on Facebook itself. With Facebook advertising platform, you can filter your priority demographics and niches to a very exact degree and number. You may bid for the amount you pay everytime a person checks out your ad so it's easy to control and make the best use of your advertising bucks.
Upload high value content regularly. The bigger chances you give your present page fans to be involved with your page by liking, sharing or commenting on your posts, the more avenues you have for informing people about your page. As you probably know, fan interactions with your page appear as activities on your liker's stream which show up to the individuals on their own networks, thereby amplifying the exposure of your page considerably. Of course, obtaining Facebook likes with this approach involves making sure that your posts stay interesting, accessible, informative or at least, fun to discuss.
Boost your Facebook like page with important keywords. This needs to be a chief anchor of your Facebook approach because main search engines such as Google and Yahoo, as well as Facebook's own in-house search feature now catalog Facebook fan pages and their content. This means that search requests relevant to your like page and content can bring them up on search results. Applying SEO on your page, beginning with your vanity URL name, up to your page label, individual tabs and content is a smart way to increase your search engine position and make it quicker for those already searching for those keywords to reach your page.
Add a Facebook like box widget on your business website or blog. A Facebook like box widget is a small app that often features a random showcase of your page fans, a rundown of your latest posts and a backlink to your page. You can add this widget to your primary website or blog so your customers and site visitors can quickly jump to your fan page and like it with their own Facebook accounts.
Launch contests on your business page. A contest with tempting prizes for those who win can be a buzz-worthy event and familiarize your page to more people. You can start themed contests with pictures or video, brief essays, graphic design, or a mishmashof these subjects. As much as possible, attempt to integrate a product or service offering with the contest to maximize your branding and promotion. You can instruct contestants to solicit the most likes for their efforts, or manage your own voting and assessment.
You're sure to increase your Facebook likes if you advertise your page on your published marketing collaterals like pamphlets, menus, fliers and even calling cards. Visibly exhibiting your Facebook page name or URL on your branches or office premises is also an easy to execute plan. Learn to discuss the page and its benefits when attendingindustry events, networking nights and other important events you may join.
Come up with a customized reveal tab or welcome page that automatically loads every time a non-fan reaches your page. The objective here is to introduce your business page and expound on its benefits, supported by a direct call to action to like it in order to explore more of it. For a non-fan, this is much more eye-catching than simply getting to your page and seeing your wall. Offering a free gift like an interesting video, report or e-book or even an attractive discountin exchange for liking your fan page is also a powerful approach. You can create this reveal tab and other nifty features by using software such as LikePageMaker, a no-frills and easy-to-use program that even non-programmers can utilize.
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